Why we hate it when our favorite apps get a redesign

Earlier this month, Instagram got a dramatic new redesign. Even the app’s nostalgic instant camera icon was transformed into a flat, minimalistic logo. But Instagram’s die-hard fans were not pleased, saying that the redesign was “overthought” and “oversimplified.” That it looked like it was designed by first semester graphic design students. Or even by school kids using the gradient tool in Photoshop. A meme was born:

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